What Everybody Should Know About Good Writing Skills

Have you ever heard the expression, "everyone has a book in them that’s trying to get out? What does this really mean? Not everyone writes books, do they?
No, not many attempt the long, difficult process of writing a book-length manuscript.

But a growing number of individuals are being paid for their writing; and, they’ve never attempted to write a book!


Contents include:
OVERVIEW
RESUME WRITING- FOR OTHERS!
WORKING WITH LOCAL BUSINESSES
THE READER‘S DIGEST ANGLE
KEEPING IT SHORT AND SIMPLE
FROM FAMILY LIFE TO CHILDREN‘S STORIES
SELF-PUBLISHING FOR PROFIT
LISTING OF BOOK PUBLISHERS
THE IMPORTANCE OF GOOD SALES COPY
GOOD SALES COPY WILL MAKE ME THE CASH I DESIRE?
WHY SHOUD I? LOOKING AT SIMPLE MATH
HOW DO YOU CONVERT THOSE OR SITE VISITORS INTO “BUYERS”?
USE OF THE “HEADLINE”
SUB-HEADLINES
USE LETTER FORMATTING
FEATURES/BENEFITS
BONUSES
USING A “RECAP”
GUARANTEE?
SECURITY
EXPLAINING THE ORDERING PROCESS TO YOUR CUSTOMER 43
CLOSING THE SALES PAGE
PS OR NOT TO PS?
EXTRA TIPS FOR MORE “READABLE” COPY
CONCLUSION