The Google Code Cracker Part 4 – Video

Index ................................................................................................................................... 3
Chapter One ......................................................................................................................... 4
Why Video ........................................................................................................................... 4
Do you love or hate Google? ............................................................................................... 4
So what can you use web video for? .................................................................................... 5
Why video: ........................................................................................................................... 5
Video successes: .................................................................................................................. 5
Chapter Two ......................................................................................................................... 7
Vilfredo Pareto and internet marketing ................................................................................ 7
Are you familiar with Pareto's Principle? ............................................................................ 7
"Normal" keyword research: ................................................................................................ 7
So here's a simple crash course in keyword research: ......................................................... 7
Video keyword research: ..................................................................................................... 8
Chapter Three ..................................................................................................................... 12
The Anatomy Of A Successful Video Post ...................................................................... 12
How I got to #1 on Google in two hours: .......................................................................... 12
Creating your title and description: .................................................................................... 14
The key to the #1 slot on Google: ...................................................................................... 15
Keyword research: ............................................................................................................. 15
Deal with the organ-grinder, not the monkey: ................................................................... 16
Chapter Four ..................................................................................................................... 19
Creating Your Video: ......................................................................................................... 19
Microsoft have produced two free video programs: .......................................................... 19
Chapter Five ....................................................................................................................... 26
Making maximum use of the free video sites .................................................................... 26
Here's a few pointers to help you prepare in advance: ....................................................... 26
Back to college: .................................................................................................................. 26
Chapter Six ......................................................................................................................... 28
More free video editing software ....................................................................................... 28
Microsoft's Windows Movie Maker: ................................................................................. 28
Wot no camera? ................................................................................................................ 29
Chapter Seven ................................................................................................................... 30
More free video sites .......................................................................................................... 30
After YouTube and Google here’s 15 more: ..................................................................... 30