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The Biggest Mistake That Hinder Your Sales And How To Avoid It

The Biggest Mistake That Hinder Your Sales And How To Avoid It

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In this eBook you'll discover:

- 11 avoidable Popular Affiliate errors & How to fix them
- How to develop a successful affiliate program

- The First Steps Neil Shearing used to Get At Least One-Million Visitors A Year To his Website, and how you can copy that success.

- And much more....


affiliates for more links to your sites so as well as selling
it to others it's really useful for your own affiliate program
as well.
That's right. I initially did it because it was a tool that I couldn't
find online and I wanted, so I said to a programmer "Can you
put this together for me?" and he said "I think we can".
Initially it was going to be something that I could keep to myself
like my super-tactic, but then I just figured other people would
probably be happy to pay for this and they have been. So that's
worked out quite well.
I recently launched Internet Success Interviews which was
professional interviews that Peter Twist did and we packaged
that up and sold it and the other one's Yahoo Exposed.
And you sell that with reprint rights ... is that right?
Yes, you can buy it with or without reprint rights. It's $19 ... it's
just a little ebook, and $69 if you want to take the ebook,
rebrand it and sell it yourself.
Yeah, I think I've been offered that by several different
people.
It's good for getting my name out and also people like to be able
to just take a quality little ebook and see if they can sell things
at their site. That's a great way to test what they're doing. Or
even they can add it as a bonus if their product isn't selling and
needs a little extra. They can put it in as a bonus and that helps
shift their products.
So going back to building an affiliate program... you say
offer them generous commissions on all five of the
products...
That's right, offer them generous commissions. Keep in contact
regularly -- it's important to have some way to keep your
affiliates enthusiastic. I try to email mine about twice a month at
the beginning of the month, at the middle of the month, and
then also when I find something unique or original or interesting
I'll drop them a note so that's kind of the mentoring approach to
helping them and keeping them happy and keeping them
enthusiastic.
I guess offering a second tier helps to bring in affiliates because
people like Allan Gardyne has AssociatePrograms.com and he will
list the links to my product, he'll also say "You can join Neil's
program here" and then lots and lots of people join under him in
effect, and if any of them make a sale the person that makes a
sale makes 50% and Allan gets 10% of the sale as well, and
that's the second tier and that helps to spread your name out
further on the internet.
And I'm pretty sure Allan has some very serious affiliates
reading his newsletter.
That's right, all the top people read his newsletter and the same
goes for people like Neil Durrant over here in England -- he has
an extensive newsletter of affiliate program experts and affiliate
program managers and people like that so it's useful to be able
to say to them -- "Look, you can refer people to my site and take
a share of the sales".
Okay, so offering generous commissions, lots of products,
and also a product which is worth a higher price so they
get a good commission as well.
And lots of ad copy. Some people like putting up banners, some
people don't. Some people like putting ezine adverts, some
people don't. So you supply them with all the different possible
advertising methods and say "Just put your number here".
And then they can just copy and paste and off they go. So that's
important to have 5 different advertising mechanisms for 5
products so I've probably got 30 different links for possibilities.
"For banners for Blueprint click here ... For ezine ads for Spider
click here"...
And I see your affiliate program, it's listed on most pages
of your web site so I guess as your web site traffic has
grown your affiliate program has grown naturally as well
and also as they refer other affiliates...
That's right. It spirals once it's going ... it can obviously be slow
to get going -- I knew several of the names on the internet, the
big names so I said to them "Look, let's put mentions out" and it
got going quite quickly. But even if it starts slowly it can still
spiral and still snowball.
Okay, so just a couple of closing questions, they're really
sort of rolled into one... for someone who's interested in
developing that kind of level of traffic, but more
importantly I guess they've got to decide how they want
to use the traffic and what it's for ... so what would you
recommend? What advice can you offer?
Well, if you build
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