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Video Traffic Guru
Video Traffic Guru
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Video is the way of the future- period. Even though written content isn’t going away, people LOVE the being able to watch a video.
Just look at the mega-giant YouTube. Every day thousands and thousands of videos get uploaded.
Or look at Netflix- millions of people stream movies and television shows from them every single day.
Video is huge, it keeps growing, and it’s here to stay. That’s why you need to jump on it NOW.
How do you do that? First let’s talk about finding a niche.
Finding Your Niche
Let’s face it- this is covered in just about every internet marketing course out there, so I won’t go too far in depth here.
Basically, you have 3 options to choose from:
1) A niche that you personally know and love
2) A huge evergreen market (health, wealth, relationships)
3) A small niche that you can dominate
Each has its advantages and disadvantages. For example, you’ll have a lot more fun promoting products within a niche that you love. If you love World of Warcraft (like I do…), you can probably make great videos about it all day long and not get bored.
On the other hand, WoW will eventually die off. Meanwhile, a huge market like weight loss will NEVER go away. In fact, it gets bigger every day!
A small niche that you can dominate might be something like helping college girls lose water weight within 2 weeks for spring break or something.
Just make sure that whatever market or niche you get into that people are spending lots of money!
Here are just a few examples to consider-
Investing
Weight loss
Embarrassing illnesses (gout, Chlamydia, etc.)
How to pick up women/guys
How to repair a marriage
Build muscle
Massive Multiplayer Online Games (World of Warcraft, Rift, Star Wars The Old Republic)
Computer repair
Make money online
Again, all of these can even get broken down. For example the make money online market can be broken into affiliate marketing, video marketing, product creation, list building- all kinds of stuff!
**HINT** I personally think that the best niche for video is computer games. Millions of gamers log onto YouTube every day for tips, tricks, strategies, and walkthroughs for popular games.
And since the computer game industry is worth billions of dollars, it’s a HUGE market that isn’t going away anytime soon.
Once you’ve chosen a niche, it’s time to do research into people’s problems within that niche.
Niche Research
How do you find out the problems that your potential clients have? Hang out where they hang out. Read what they read. Watch what they watch.
For example, you can go to related forums. This is where they not only hang out for fun, but also help each other out.
Go to related YouTube channels. See what your competition is doing.
Look for related Facebook groups.
Check out blogs that are devoted to the subject. You’d be surprised at how many niche blogs are out there!
For an example, let’s say that you’ve chosen the Rift niche. This is a huge computer game that has over a million players.
First, check out the game’s main website. Do this by going to Google and search for “Rift game”. Look around, figure out the main idea of the game, and just learn.
Now, go to YouTube. Use the search function to look for something like “Rift game strategies”, or “Rift game tips”. These will bring up videos to watch and help you understand the game even better.
To find forums, go into Google and search for “Rift forums”. You’ll find a few that you can check out to learn more about the game. People will be asking each other questions and providing answers based on their own experiences.
Look on Facebook for a Rift group (or several). Join any of the ones that you find- chances are they’ll have regular updates, screenshots, and more about the game.
Do you see what you’re doing?
You want to think how your potential clients think! You should be asking yourself the same kinds of questions, and then finding the answers on YouTube and forums.
Without knowing the problems that people have, how can you expect to help solve those problems for them?
Once you’ve learned a lot about your market- including the problems they have and how to solve them (aka the product you’re promoting), it’s time to find some good keywords...
Just look at the mega-giant YouTube. Every day thousands and thousands of videos get uploaded.
Or look at Netflix- millions of people stream movies and television shows from them every single day.
Video is huge, it keeps growing, and it’s here to stay. That’s why you need to jump on it NOW.
How do you do that? First let’s talk about finding a niche.
Finding Your Niche
Let’s face it- this is covered in just about every internet marketing course out there, so I won’t go too far in depth here.
Basically, you have 3 options to choose from:
1) A niche that you personally know and love
2) A huge evergreen market (health, wealth, relationships)
3) A small niche that you can dominate
Each has its advantages and disadvantages. For example, you’ll have a lot more fun promoting products within a niche that you love. If you love World of Warcraft (like I do…), you can probably make great videos about it all day long and not get bored.
On the other hand, WoW will eventually die off. Meanwhile, a huge market like weight loss will NEVER go away. In fact, it gets bigger every day!
A small niche that you can dominate might be something like helping college girls lose water weight within 2 weeks for spring break or something.
Just make sure that whatever market or niche you get into that people are spending lots of money!
Here are just a few examples to consider-
Investing
Weight loss
Embarrassing illnesses (gout, Chlamydia, etc.)
How to pick up women/guys
How to repair a marriage
Build muscle
Massive Multiplayer Online Games (World of Warcraft, Rift, Star Wars The Old Republic)
Computer repair
Make money online
Again, all of these can even get broken down. For example the make money online market can be broken into affiliate marketing, video marketing, product creation, list building- all kinds of stuff!
**HINT** I personally think that the best niche for video is computer games. Millions of gamers log onto YouTube every day for tips, tricks, strategies, and walkthroughs for popular games.
And since the computer game industry is worth billions of dollars, it’s a HUGE market that isn’t going away anytime soon.
Once you’ve chosen a niche, it’s time to do research into people’s problems within that niche.
Niche Research
How do you find out the problems that your potential clients have? Hang out where they hang out. Read what they read. Watch what they watch.
For example, you can go to related forums. This is where they not only hang out for fun, but also help each other out.
Go to related YouTube channels. See what your competition is doing.
Look for related Facebook groups.
Check out blogs that are devoted to the subject. You’d be surprised at how many niche blogs are out there!
For an example, let’s say that you’ve chosen the Rift niche. This is a huge computer game that has over a million players.
First, check out the game’s main website. Do this by going to Google and search for “Rift game”. Look around, figure out the main idea of the game, and just learn.
Now, go to YouTube. Use the search function to look for something like “Rift game strategies”, or “Rift game tips”. These will bring up videos to watch and help you understand the game even better.
To find forums, go into Google and search for “Rift forums”. You’ll find a few that you can check out to learn more about the game. People will be asking each other questions and providing answers based on their own experiences.
Look on Facebook for a Rift group (or several). Join any of the ones that you find- chances are they’ll have regular updates, screenshots, and more about the game.
Do you see what you’re doing?
You want to think how your potential clients think! You should be asking yourself the same kinds of questions, and then finding the answers on YouTube and forums.
Without knowing the problems that people have, how can you expect to help solve those problems for them?
Once you’ve learned a lot about your market- including the problems they have and how to solve them (aka the product you’re promoting), it’s time to find some good keywords...
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