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Jimmy Cai

Pinterest for the Internet Marketer

Pinterest for the Internet Marketer

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As an Internet marketer, you’re acutely aware of the fact that social media sites are excellent ways to get your brand the exposure it needs. Although many social media sites will let you purchase advertisements to be shown to users as soon as they log on, this isn’t the only thing that makes social media such a marketing godsend. Indeed, the ability to establish a brand presence in the form of a “page” is an excellent way to drive online marketing and create a direct channel of communication between your brand and its customers. From there, your customers become your fans as they add your brand to their own personal profiles and even recommend your brand to their own contacts – creating a sort of digital word-of-mouth phenomenon.

Because you understand the this powerful dynamic, you’ve created a brand presence for yourself online through your website, your blog, your Facebook page, your Google+ page, your Twitter account, your Foursquare location (complete with freebies for “mayors”), your Yelp profile, and your YouTube channel. Did you miss anything?

What about Pinterest? Pinterest has been growing at an insane rate over the last couple of years; last July, Pinterest has served content to more than 23 million unique visitors – up from 20 million unique visitors the month before that. That unique visitor count is more than one full order of
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