The Book Tourist: Seven Steps to a Wildly Successful Book Tour

Sell more books. Make more money. Have more fun! Incorporate an effective, efficient book tour into your marketing arsenal.
My first book tour was a disaster. You’re about to hear all about it. My second book tour has been an enormous success. You’re about to hear how I did it. I’m taking what I’ve learned and I’m busy planning my third book tour for my fourth book.
You can do this. I can help.

Hi everyone! My name is Liz Coursen, and I’m here to talk about book tours. Not Linkedin, not Facebook, not Twitter. I’m here to talk about book tours: old-school, boots-on-the-ground, eyeball-to-eyeball, pressing-the-flesh book tours, when you go out in public and, on the strength of your personality and your book’s message, you transform an audience of strangers into a group of friends. Such good friends, in fact, that they’ll spend their hard-earned money for the opportunity to read your written words. A book tour.