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RENEE WALKER & ASSOCIATES LLC
Brand Power for Small Business Entrepreneurs: Breakout Brand, Positioning and Profit Strategies to Drive Revenue Growth
Brand Power for Small Business Entrepreneurs: Breakout Brand, Positioning and Profit Strategies to Drive Revenue Growth
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In Brand Power for Small Business Entrepreneurs: Breakout Brand, Positioning, and Profit Strategies to Drive Revenue Growth, brand whiz and communications expert Renée Walker demystifies branding and provides a smart, laser-focused, no-nonsense blueprint with practical solutions and translatable big business ideas for aspiring or seasoned business owners.
If you’re clueless about how to successfully market your products or services and generate purchase-ready customer leads, this is a must-read to fuel your business. Brand Power for Small Business Entrepreneurs gives you the strategies, tools, and techniques successfully employed by highly credible, powerful, and profitable global companies to harness your brand power, create your competitive advantage, and propel your business to new heights without breaking your bank account.
You will discover:
• The secrets to building, enhancing, and leveraging a breakout brand.
• The eight deadly brand faux pas, mistakes, and missteps that damage and diminish your
brand value.
• The game changers, business accelerators, and proven strategies to enhance your business
success.
And you will receive much more, including access to templates and worksheets.
What others are saying
“Walker’s laser-focused ability to create successful strategies is the foundation of this blueprint for entrepreneurs.”
Leslie Backus, APR, president
Leslie J. Backus, Inc.
“Ask 100 people to define “brand” and you’ll get 100 different answers, but Walker deconstructs the mythology and the confusion into smart, translatable business ideas that focus on what matters most: results.”
Chas Withers, president and chief operating officer
Dix & Eaton
“Brand Power for Small Business Entrepreneurs is a just that—power! Walker decodes big business branding strategies. … A must-read for every small business owners.”
Deborah Gray, Ph.D., faculty
College of Business Administration, Central Michigan University
“Brand Power for Small Business Entrepreneurs is the one book that entrepreneurs need to read this year, and then again every year. In fact, leaders at big companies should read this, too.
Gary Wells, senior managing director
Dix & Eaton
If you’re clueless about how to successfully market your products or services and generate purchase-ready customer leads, this is a must-read to fuel your business. Brand Power for Small Business Entrepreneurs gives you the strategies, tools, and techniques successfully employed by highly credible, powerful, and profitable global companies to harness your brand power, create your competitive advantage, and propel your business to new heights without breaking your bank account.
You will discover:
• The secrets to building, enhancing, and leveraging a breakout brand.
• The eight deadly brand faux pas, mistakes, and missteps that damage and diminish your
brand value.
• The game changers, business accelerators, and proven strategies to enhance your business
success.
And you will receive much more, including access to templates and worksheets.
What others are saying
“Walker’s laser-focused ability to create successful strategies is the foundation of this blueprint for entrepreneurs.”
Leslie Backus, APR, president
Leslie J. Backus, Inc.
“Ask 100 people to define “brand” and you’ll get 100 different answers, but Walker deconstructs the mythology and the confusion into smart, translatable business ideas that focus on what matters most: results.”
Chas Withers, president and chief operating officer
Dix & Eaton
“Brand Power for Small Business Entrepreneurs is a just that—power! Walker decodes big business branding strategies. … A must-read for every small business owners.”
Deborah Gray, Ph.D., faculty
College of Business Administration, Central Michigan University
“Brand Power for Small Business Entrepreneurs is the one book that entrepreneurs need to read this year, and then again every year. In fact, leaders at big companies should read this, too.
Gary Wells, senior managing director
Dix & Eaton
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