Sales Professional's Performance Appraisal

The purpose of a performance evaluation is to provide accurate feedback on performance that motivates improvement, development of new skills, communicates the organization's priorities and clarifies expectations. It is a way to get a clear perception of how a person matches with the expectations (self and other).

My goal is that at the end of this e-book you will be able to:
• Understand the steps in the appraisal process
• Write descriptively about levels performance
• Understand the goal setting process
• Understand how to plan the observation schedule
• Know how to test patterns of behavior
• Understand how to conduct the performance appraisal session
• Be able to consistently implement the performance improvement process to optimize productivity

In the book there is a detailed five point scale complete with five descriptions for each item evaluated. This minimizes the "halo" and "horn" affects and provides easier comparisons when appraisals are conducted by different managers of the same person. 47 areas receive this detailed analysis.