Marketing: Business English Series

A practical marketing book written in easy to understand English for people who speak English as a second language.
Learn how to
Design your product and service.
Package it and make it attractive to sell.
Decide on where you will sell it - your marketing channels.
Understand what makes it unique and desirable to your customers.
Design and create marketing adverts and branded materials.
Learn how to network and use business relationships to promote it.
Learn how to use technology to help you market and deliver it online.
Ideal for students of business courses, and small business owners in countries where English is spoken as a second language, but is needed for business purposes.