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auDEO Publications
The Ancient Path To Creativity And Innovation
The Ancient Path To Creativity And Innovation
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There is a difference between a good idea and an inspired one. Settling for "good" ones cost the USA over $360 billion every year in failed innovations. Most books on creativity are written by left-brain thinkers but research shows creativity resides in the right-brain. Right-brain "creatives" are genetically wired to "hear" inspired ideas. . .sadly, they are not understood by business leaders.
THE ANCIENT PATH TO CREATIVITY AND INNOVATION is an inside look into the business experiences of a 40-year creative who, like other creatives, "hears" inspired ideas.
What's Inside:
1) How to unlock creativity in yourself and in your business.
2) The 18-step journey of an inspired idea.
3) How left-brain and right-brain thinkers can work together effectively.
4) How to survive and thrive as a creative.
THE ANCIENT PATH TO CREATIVITY AND INNOVATION is an inside look into the business experiences of a 40-year creative who, like other creatives, "hears" inspired ideas.
What's Inside:
1) How to unlock creativity in yourself and in your business.
2) The 18-step journey of an inspired idea.
3) How left-brain and right-brain thinkers can work together effectively.
4) How to survive and thrive as a creative.
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