McGraw-Hill Australia
The Strategic Partnering Pocketbook
The Strategic Partnering Pocketbook
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Following the successful Strategic Partnering Handbook, this is a concise introduction to the culture, strategy, processes, and people needed to make sustainable business relationships. The Strategic Partnering Pocketbook is the practitioner's guide to developing these long-term, strategic, interdependent, and transparent relationships. It looks at the culture, strategies, structure, processes, and people required to make these complex relationships successful, and is a concise primer for all levels of management.
Tony Lendrum has more than 20 years of experience in partnering, alliance and relationship management. He is CEO and head coach at Strategic Partnering Pty Ltd., a management firm dedicated to the improvement of the partnering process.
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