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Oxford University Press, USA

Europe and the Japanese Challenge: The Regulation of Multinationals in Comparative Perspective

Europe and the Japanese Challenge: The Regulation of Multinationals in Comparative Perspective

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Mason traces the history of Japanese involvement and investment in Europe from the early part of this century to the present day. Focusing particularly on Japanese activities in the automobile industry, consumer electronics, and banking, he addresses the broad policy reaction to these activities in Europe and compares it with the reaction to Japanese investment in the US.

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