Going Wholesale: A step by step approach for artists and craftspeople

Going Wholesale takes designers and artists from the world of retail and prepares you to enter the wholesale market. This workbook includes analyzing your logo, how to set pricing and minimums and a step-by-step approach to preparing your buyers packet including your line sheet. It helps you determine which stores to approach, how to approach them and how to maintain the account. It includes retailer do's and don'ts, how to make things easy for them and what retailers need from you before they carry your product.

Let's face it, the art and craft world can be a tough road to follow. Add to that all the competition and you are probably feeling a little overwhelmed! The Going Wholesale workbook features everything you need to know to get wholesale ready.