All Marketing is Dead: Killing the Zombie in Your Digital Strategy

Outdated marketing strategies are the bane of business leaders focused on growing their brands. The author calls obsolete strategies that are still in widespread use "marketing zombies". He warns they may be lurking around your business, quietly wreaking ruin and spoilage on your brand's mission and message. Take this ramshackle tour through the death of SEO (search engine optimization), the withering of bulk e-mail marketing, and the obsolescence of many of the social media and website marketing strategies your company might currently be using to its detriment and decay. This book is a fun read with a stern warning by Digital Ecologist® Daniel DiGriz to continually update your digital strategy. It might save your company's skin. If you can't stand the sight of blood, look away, because this book is merciless in chopping out the rotting corpses of digital strategy and calling for the triumph of the living.