Monetizing Your Book: From Getting Started to Creating Additional Materials, Online Campaigns, Podcasts, Blogs, Videos, Advertising, PR, and the Social Media

MONETIZING YOUR BOOK is a step-by-step guide to making money from your book and the different programs you develop based on your book. Part I deals with getting started. It covers:
- setting goals
- building other income sources from your book
- creating products and workbooks
- conducting a workshop or seminar
- putting on programs for local groups
- contacting the local press and building your portfolio
- contacting speakers bureaus and meeting planners
- publishing in multiple formats and popular platforms
Part II deals with creating an online sales campaign. It covers:
- using the squeeze page, sales page, and free gift approach
- creating compelling content
- getting paid with a payment platform
- building traffic with text and video ads
- installing WordPress on your squeeze page or website
- using Instabuilder or other sitebuilders
Part III deals with using blogs, podcasts, audio books, and videos
Part IV deals with advertising, promotion, and the social media