Communication Technology and Human Development: Recent Experiences in the Indian Social Sector

Based on the author's personal experience of more than 30 years as a development communicator and consultant, this important book provides an understanding of the practical issues that arise in the planning and implementation of communication programs to bring about behavior change in the Indian context. Avik Ghosh provides a historical background to the evolving nature of the application of communication technology in development and presents recent experiences in three important social sectors - literacy, population issues, and rural development (including poverty alleviation). He also draws attention to the deep-seated social norms resulting in economic and social discrimination and a resistance to change.