Creative Destruction: A Six-Stage Process for Transforming the Organization

Managers in today's information economy are searching for a new set of principles to help them transform their organizations from traditional hierarchial structures to more flexible IT-enabled networks. Creative Destruction unveil a blueprint for applying 20 critical management principles to achieve revolutionary change in an organization's form and in the way its members think and act. The authors propose a sequential six-state process that will enable individuals and teams to respond to customers effectively,develop products quickly,and capitalize on new market opportunities while minimizing organizational turmoil and maintaining the stability of the firm.