Paper Buying Primer

Paper is the most expensive material used in the printing plant, so selecting the best paper for a printing job is crucial. Buying paper can be as easy as visiting your local office supply store or calling a paper merchant. But with the immense number of grades available alone, the challenge comes in knowing what and how much you need. From color, weight, and texture to design, printing process, and end use, a number of details must be considered to successfully meet end-use requirements, production requirements, customer expectations, and economic price breaks. In eleven chapters, this easy-to-follow primer will help you make wise and informed decisions in your paper purchase.