Michael Lawson Publishing
The Executive's Guide To Successfully Commissioning Video Productions
The Executive's Guide To Successfully Commissioning Video Productions
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• Choose the right provider for your needs
• How to make key production decisions
• Secrets of successful and timely project delivery
As a company executive you do not need to know the complete ins and outs of how to make a video from a technical and creative point of view.
Having a thorough understanding of the video production process, minus all the bits you don't need to know, is however invaluable.
This book will enable you to be in control through having a detailed understanding of the processes involved, make educated production decisions, as well as being able to give considered direction and input along every step of the way.
At executive level, a solid grasp of the video production process is essential for the overall smooth running and timely delivery of a successful video project for which you are ultimately responsible.
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