Car Buyer's Survival Guide

Helpful advice from an insider. After years of automobile selling, training, and producing sales manuals for the automotive industry, the author has moved to the other side of the table. He's now working to protect the automovive consumer. The author has trained hundreds of automotive sales consultants on how to sell, increase dealer profits, overcome objections, and close the deal. He has served as sales consultant, sales manager, business manager, and corporate trainer for the largest group of factory owned dealerships in the United States.
He knows all angles of the automotive sales process, and offers the reader advice that could save hundreds or thousands of dollars. He tells the reader what to expect, how to use the internet, and how to be prepared for the shopping experience.
He includes information on financing, warranties, negotiating, pricing, and resources to help the consumer prepare for the shopping experience.
Dr. Curtsinger provies a consulting service for vehicle shoppers, and much of the information he provides is available in this book.