What's Your Hook? (B&W)

This book is for anyone who has to give a presentation and wants to make certain that their message sticks with their audience. (Ideal for salespeople.)

So whether you're presenting in a conference room, a classroom or to a congregation, you'll find creative ideas in here that you'll be able to use anywhere, anytime.

Kevin Carrol shows you how to use stories, analogies, props and a whole lot more in order to:
1. Grab your listener's attention.
2. Make your message easy to understand.
3. Turn vague concepts into concrete ideas.
4. Make you more persuasive.
5. Get your message to stick!

(This is the black & white version of the book.)