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Making Rain with Events: Engage Your Tribe, Create Raving Fans and Deliver Bottom Line Results with Event Marketing

Making Rain with Events: Engage Your Tribe, Create Raving Fans and Deliver Bottom Line Results with Event Marketing

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"Every marketing executive who invests in events as part of their marketing mix should do themselves a favor and read this book."

-Joe Pulizzi, Founder of the Content Marketing Institute,
and Host of Content Marketing World

Scott Ingram has brought together some of the top ideas, and best practices from a team of modern marketing experts. Learn how to create an integrated event marketing strategy where the results look like 1+1+1=10

Peter Micciche, Certain

Adding the final link in your integrated marketing chain

Allison Saget, Author of The Event Marketing Handbook

Get beyond event logistics and get revenue results

Matt Heinz, Heinz Marketing

Connect your content marketing and event marketing strategies

Thom Singer, The Conference Catalyst

Set the tone for connecting

Mark Organ, Influitive

Mobilize your advocates

Tim Hayden, TTH Strategy

Leverage events as "mobile moments"

Frannie Danzinger, Bizo

Get more value from sponsors, and win when you're the sponsor

Shawn Lacagnina, Skyline

Maximize your trade show investments

Anita Covelli (Wehnert), ReadyTalk

Incorporate webinars into your event marketing mix

Brian Kardon, Lattice Engines

Improve event results with predictive marketing

Debbie Qaqish, The Pedowitz Group

Understand your event marketing maturity and how to get to the next level

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