Buckaru's Guide to eBay: Basic Selling

You would think this book is about eBay but it's more than that. We use eBay as a reference to what you can do on any internet auction site. Even though we talk about eBay and eBay auctions, what we are really talking about is internet sales in general and specifically Internet auctions. Most internet auction sites operate in the same manner that eBay does. You list your items for sale, people bid on them driving the price up, and then at some point the item sells and you get paid for the product. Also most internet auction sites have some form of feedback system, some sort of email system and some sort of payment system built into them. We will touch on and discuss all these things here.

In this book we will talk about various ideas and various ways to do different things that relate to Internet auctions. In particular:

Course description

Reasons for selling on eBay

Setting up a seller's account
- Your "About Me" page
- HMTL
- ID Verification
- Fee payment method
- Research
- Items prohibited on eBay
- Pricing strategy

Pictures
- Digital photography
- Transferring images to the computer
- Digital image features and processing
- Editing pictures

Creating A Listing
- Select category
- Title and description

• Common abbreviations used in titles

• Examples of bad titles

• Examples of good titles
- Pictures & details

• Other options
- "Buy It Now" price
- Quantity listed
- Payment options
- Shipping

• Flat fee

• Calculated shipping

• Options common to both calculated and flat shipping
- Other things you'd like buyers to know

• Return policy

• Sales tax

• Buyer restrictions

• Additional checkout instructions
- Charity auctions
- Review and submit

Once Your Listing is "Live"
- My eBay

• Items I'm Selling

• Items I've Sold

• Unsold Items
- Related Links
- Personal information
- Preferences
- Seller account
- If the item sells:
- Methods of payment
- If the item doesn't sell
- If the buyer doesn't pay

• Filing a non-paying bidder alert
- Second Chance Offer
- Leave feedback on your buyer

Record keeping

Shipping
- PayPal shipping tools
- Packaging

• Envelopes

• Boxes

• Packing material

• Preparing the item for shipping

Free Bonuses

Index