Unleashing the Power of IT: Bringing People, Business, and Technology Together

While CIOs and IT leaders have faced challenges never seen in the history of their profession over the past few years, they've also been responsible for producing an awareness throughout their organizations that technology really can be a game-changer. From a business leader's perspective, market forces such as globalization, consumerization, and increasingly savvy consumers have turned technology into a key differentiator as companies seek to expand into new markets and create a competitive advantage.

Written for CIOs and IT managers, Unleashing the Power of IT is designed for you to immediately begin using the best practices and proven strategies found within this book. Rather than writing from a 30,000-foot level, author Dan Roberts has combined big-picture context with specific advice you can use in your next planning session, staff meeting, or client interaction. Based on proven approaches that generate results, this practical and applicable book takes a close look at:

• Creating your twenty-first-century workforce and culture
• Transforming your IT team
• Building a customer-centric IT culture
• Moving from order takers to consultative business partners
• Negotiating agreements while strengthening relationships
• Managing the art and science of projects
• Sharpening your political savvy
• Marketing IT's value

Cutthroat competition is forcing continuous innovation, and government regulations are driving constant introspection—all fueled by technology. Interact with customers through online communities. Use social media to enhance customer loyalty. Find new product and service innovations. Do it all with the invaluable guidance and wellspring of vital information found in Unleashing the Power of IT.