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Bloomsbury Academic

Understanding Global Media

Understanding Global Media

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Communications media are central to the major developments of modern societies. They constitute the principal means through which people worldwide are both informed and entertained, and develop an understanding of their social and cultural environments.

Understanding Global Media is a comprehensive and timely review of media production and reception worldwide. Drawing on a range of perspectives not normally grouped together, Terry Flew assesses:

How global media has developed historically, and in what way globalization has changed the media sector.

Whether global media services operate differently in specific regional and national markets.

In what way programmes such as Big Brother and Who Wants to be a Millionaire are adapted worldwide, and what linguistic and cultural factors affect tradability.

What regulations are in place for global media organizations and how they operate.

Written by a renowned author, and with case studies from throughout the world, this text provides an invaluable resource for anyone new to the study of media and globalization.

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