Communication and Organizational Culture: A Key to Understanding Work Experiences

Key Features

Offers a communication perspective: The focus on communication practices and processes helps students understand how they can influence the organizational culture

Synthesizes the research: By bringing together research sources from across many disciplines, Keyton provides a unique analysis of the organizational culture literature

Provides a multi-perspective view of organizational culture: Perspectives covered include symbolic performance, narrative reproduction, textual reproduction, management, and power and politics

Concludes with a practical "Culture Toolkit": The toolkit provides quantitative and qualitative techniques for conducting analyzes of organizational culture

New to the Second Edition

Povides new and updated examples: These include topical discussions of the impact of communication technology and globalization

Includes more international examples: While the focus remains on U.S. organizational culture, the new edition includes research from other countries

Adds a new section on mergers and acquisitions: This helps students understand the challenges faced when two organizational cultures attempt to become one