IDENTIFYING EFFECTIVE PROMOTION STRATEGIES FOR SMALL HOTEL BUSINESS IN THE STATE OF NEVADA: FOR SMALL HOTEL BUSINESS IN THE STATE OF NEVADA

Effective business management is a very significant aspect for running of a business entity. It is for this reason that it is important to look at the various business management strategies that are employed by different business institutions. The following study provides an overview of the multitude of search engine optimization marketing strategies commonly used in business. It is a mixed research which employs the use of literature review as well as a survey.