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Artech House, Incorporated
Managing Successful High Tech Product Introduction
Managing Successful High Tech Product Introduction
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Drawing on his work at several companies, Senese describes established product development processes adopted by well-run companies and rarely deviated from, as well as modified approaches more suited to smaller and beginning companies that resist the bureaucracy associated with such established ways. He argues that project management books focus on software and so neglect details necessary for complex embedded systems, and that project success does not ensure business success. The disk contains software based on Microsoft Access 2000. Annotation c. Book News, Inc., Portland, OR (booknews.com)