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Harvard Business Review Press

The Broadband Explosion: Leading Thinkers on the Promise of a Truly Interactive World

The Broadband Explosion: Leading Thinkers on the Promise of a Truly Interactive World

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What True Interactivity Will Mean for Business

Emerging digital technologies and wireless devices will enable greater interactive communication. At the heart of this growth is cheap and abundant bandwidth-a broadband explosion that will lead to the next level of economic value creation.

This timely collection of essays provides useful insights. Leading thinkers from Clayton Christensen to Takeshi Natsuno discuss topics including the potential of emerging technologies and new business models that will result from broadband deployment.

Author Bio: Robert D. Austin is an associate professor at Harvard Business School. Stephen P. Bradley is the William Ziegler Professor of Business Administration at Harvard Business School. He is the coauthor of Sense and Respond: Capturing Value in the Network Era (HBS Press, 1998).

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