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Entrepreneur Press

The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell

The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell

$21.99 USD
$21.99 USD
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The Digital Marketing Handbook teaches readers a proven model and process for turning websites from mere online billboards to assets that generate a steady stream of traffic, conversions, leads, opt-ins, and sales. Whether you are an online-based business, brick-and-mortar store, or hybrid legendary copywriting pioneer Robert W. Bly will teach you how to:

  • Integrate a digital marketing plan with traditional marketing outreach efforts
  • Convert your website from a cost center to a profit center
  • Avoid the most common, and costly, internet marketing mistakes
  • Build a large and responsive email list
  • Master Google AdWords, Facebook Advertising, and other traffic-generating tactics
  • Drive quality leads to your online and offline storefronts
  • Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads

    Bly also includes an extensive resource section with links to online value ads created to give you a competitive edge.

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