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Career Press, Incorporated

The Practical Negotiator: How to Argue Your Point, Plead Your Case, and Prevail in Any Situation

The Practical Negotiator: How to Argue Your Point, Plead Your Case, and Prevail in Any Situation

$15.99 USD
$15.99 USD
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There's an Inner Negotiator in Everyone; The Practical Negotiator Helps You Find It.

Everyone needs to reach agreement with others, but many people are overly fearful of what they think is a complex process. In The Practical Negotiator, Cohen demystifies negotiation, offering common-sense approaches anyone can use no matter what the issue.

The Practical Negotiator provides a broad range of real-life negotiating problems faced by people in dozens of countries from every continent (except Antarctica). Each question was submitted by a real person looking for advice. The book's down-to-earth approach will empower you to:

  • Assess your interests and strengths and find ways to build on them.
  • Understand the situation and the possibilities at hand.
  • Increase your confidence in dealing with others.
  • Develop and implement simple, practical strategies to further your interests.
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