The Fundamentals

A friend of ours managed a student program at the University of Central Florida where students, both undergrad and post-grad got counseling on their start-up ideas. We were asked to speak to the group about 'Serial Entrepreneurship'. She told us after the speech and Q&A 'all they really wanted to know was how have you done it for so long?' This generation seems to shy away from long term commitments in life and in business. This was the basis for our book: 'Fundametals: A Conversation about a Sixty Year Partnership'