Kingmakers: A Content Marketing Story

JES! On new thinking and acting, on economics for people, on fundamental human rights and how we can live the lives we choose for our selves in a joint effort society.

This book shows how decisionmaking, behaviour and institutionalization / technology can contribute to a rising level of wellbeing for all people.

It also describes how to create a new political engagement model, the joint effort society.

The approach that leads towards a joint effort society is called ecolution. It involves a transition towards a higher ecological, economic, social and psychological level that takes the wellbeing of 7 billion people into account each time we act.

The theory of ecolution offers a new conceptual framework, toolbox and method in the form of a dynamic matrix. It supports growing awareness and inspires to different thinking and acting.