Radio-Personalities 2015: Strategien, Tipps und Erfolgsgeschichten

The biggest German-speaking radio stars take to pen and paper. About the things they stand for and by, why radio simply can't exist without personalities and what listener loyalty means to the future of radio. Today's and tomorrow's radio professionals, enthusiasts and lovers of radio, will find herein valuable insight into the world of the most successful radio stars. With contributions by: Stephan Halfpap (Prolog), Consi Zoller, Sina Peschke, Olli Briesch, Volker Mittmann, Werner Ranacher, Wolfgang Leikermoser, Arno Muller, John Ment, Thomas Bottcher & Uwe Fischer, Jure Lehmann, Holger Ponik, Karin Imhof, Frank Schulte, Andreas Kuhlage & Jens Hardland, Christian Schalt (Epilog)