Stockholm Blue

It is said that Sweden is the country with the loneliest people in the world. But we disagree. More than two million people live alone in their homes. Regardless, we are delighted to come across a coffee mug because the Swedish drink a lot of coffee and Sweden is the society where the most amount of coffee is consumed in unison in the world.
The stories of silent (reserved) lonely people whose whole lives have been squeezed into the label of a small coffee pack... Breezes from the wild winds and the blue of the gleaming sky, unique to this city...