Science and the Power of TV

Arguing that television still plays an important role in keeping the general public informed of developments from the world of science and technology, this book helps those involved in promoting scientific research to appreciate the power of this medium. Intending to show the many possibilities that television has to offer, this study explores how formats other than documentaries are equally suited to help popularize science and technology-related subjects, including news shows, soap operas, docudrama's, talk shows and game shows.