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    Stefan Engeseth Publishing

    Detective Marketing

    Detective Marketing

    $12.55 USD
    $12.55 USD
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    This book is based on my theory of creative business and the meeting of minds. Because this requires a certain mindset from the reader, my readers are primarily professionals in IT, PR, corporate communications, advertising, marketing and sales. Creativity, however, knows no boundaries. No matter what your profession is, Detective Marketing can help you grow.

    About the author: Stefan Engeseth has been called everything from consultant to chaos pilot. A well-known lecturer and writer, Stefan has built a solid reputation as a sort of “Jonathan Livingston Seagull” of the business world. Over the years, he has worked with such diverse companies as Letsbuyit.com and the Swedish Postal Service. He has held over 500 lectures and workshops internationally at corporations and academic institutions attended by the University of Stockholm, Pace University (New York), IIU, IIR, BMW, J. Walter Thompson, Leo Burnett, DaimlerChrysler, Ericsson, Berghs School of Communication, Public relations and Pharmacia Corporation. He has also taken part in the Öresund Consulate’s reference group on the Öresund bridge between Sweden and Denmark – one of the largest projects of its kind in Europe. He writes articles for international business magazines.

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