Presentation Magic: Achieving Outstanding Business Presentations Using the Rules of Magic

The greatest magicians in the world and their acts stick religiously to 20 rules which have nothing to do with how magic works, but instead why it works.

Presentation Magic! takes the psychological principles used by the world's best magicians and applies them to business communication. The three classic stages essential to effective communication are: Construction, Preparation, and Delivery. In each case, communication expert and magician Nick Fitzherbert shows you techniques for directing attention, persuading and convincing - all drawn from the Rules of Magic. Learn how to build in an extra edge in your presentations that will ensure attention and impact.